Reel Selector

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Reel Selector

Reels 101

Not sure what reel you need?

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Reel Selector

Find your model with our interactive Reel Selector.

Reel Selector

Reels 101

Not sure what reel you need?

Learn more

Reel Selector

Find your model with our interactive Reel Selector.

Reel Selector

Reels 101

Not sure what reel you need?

Learn more

About Us

For over 90 years, Hannay Reels has been committed to solving our customers’ issues. Our continued effort to do so is what has helped us grow into a strong global business and the #1 reel manufacturer.

Our goal is to provide the world with the most durable and well-engineered reels in the industry and to deliver them with friendly, knowledgeable service. That means listening to what our customers need and crafting high-quality products that perform safely, efficiently, and economically.

We research ways to improve our customers’ capabilities with new designs, never sacrificing quality and dependability. This commitment stretches into new industries and technologies because we are proud of our products. Just like our reels, Hannay is always working when you need it.

The Reel Facts:

  • Our location—Westerlo, NY, USA is home to our 200,000+ square feet of manufacturing space, where our state-of-the-art equipment is built and housed.
  • Our materials—We store large quantities of high-quality raw materials and parts to build your reels quickly.
  • Our sales engineers—Everyone in our on-site sales group has experience building reels so they can respond to your needs efficiently and accurately.
  • Our delivery—With a few exceptions for highly customized models, nearly all reels ship within one to two weeks.

Eric Hannay

CEO/President


“Since my great-grandfather, Clifford B. Hannay, started our legacy in 1933, Hannay has been committed to providing dependable products with unmatched customer service. We’ve never wavered, and the results have earned us the trust and respect of businesses, OEMs, and professionals around the world.”
—Eric Hannay, President and CEO of Hannay Reels

History of Hannay Reels

1930s

In 1933 Clifford B. Hannay (pictured) was asked by a local kerosene delivery man to build a unit to pump fuel directly from his truck to homes—rather than carrying pails. Word of Clifford’s new reel (inset) spread quickly, requests started to come in, and Clifford B. Hannay & Son was born.

1940s

The business continued to grow (production line pictured) as new customers across the U.S. began to hear about Hannay Reels, and the second generation of Hannays—Clifford’s sons Dwight & George (pictured with Clifford)—joined the business to spread the word about the company.

1950s

At the mid-century mark, building reels was becoming big business, with Hannay constructing about 3,600 reels a year. Hannay reels were being showcased across the country.

1960s

Continued success throughout the 1960s, an expanded customer base, and growing dealer partnerships led to the third generation of Hannays—George Hannay’s son, Roger (picture lower right) and Dwight Hannay’s son, Robert (pictured upper left) to join the company to carry on the Hannay legacy.

1970s

In this changing decade, new boundaries were forged as exporting became more common and a higher demand for specialty uses and custom requirements were needed. The Hannay product range grew to multiple industries and applications (1970s Hannay advertisement).

1980s

The 1980s was a prosperous decade for the company and the country—it also highlighted Hannay Reels 50th Anniversary (Hannay employee group shot circa 1983).

1990s

The 1990s brought in the fourth generation of Hannay ownership—Roger Hannay’s son Eric and daughter Elaine joined the family business. A company name change also took place, to Hannay Reels Inc., along with updates in equipment and manufacturing space.

2000s

In the decade that saw Hannay reach 75 years in business, building expansions were made to increase capabilities for meeting customer needs. Approximately 23,000 sq ft was added to the receiving warehouse complex to house parts and other components. Shipping and CNC fabrication areas were expanded by 25,000 sq ft to consolidate tools and expand shipping capabilities.

2010s

Hannay continued to grow, expanding industries by entering the DEF fueling arena. State-of-the-art equipment was added, including a seam welder and hub bender, to streamline production lines. The completion of a building addition of 3,000 sq ft allowed for better staging of components while increasing storage space.

Today

Hannay Reels continued operations to serve customers amidst shutdowns around the world. While celebrating more than 90 years in business, Hannay reached 3 million reels built! Important additions were made in state-of-the-art equipment, including a rivet machine, a 3D printer for research and design, two new CNC lathes, and a Fiber Lasertube cutting system to save fabrication time.

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